After the thrill of seeing a new dawn unfold before my eyes as British Vogue’s first cover under Edward Enninful was revealed, I’m afraid I’m rather disappointed with their second offering: a ‘re-invented’ Taylor Swift as the cover girl.
I’m not an avid reader of Vogue, but with the magazine’s re-birth featuring model and activist Adwaoh Aboah, I was considering a subscription. I was proud that HuffPost UK was among the first media sites to break the news. Not even Alexandra Shulman’s dodgy Guardian interview could phase me, not because it wasn’t grating, but because I was on a cultural high.
Let’s forget, for a sec, that Swift has had multiple run-ins with controversy – from that whole Kim KW debacle to ‘snake’ gate. My issue isn’t so much with her being on the cover of a (British?) Vogue, just with Enninful having her on the cover of this British Vogue, the second of his supposedly groundbreaking new tenure. In my opinion, it was too soon to bring back the staple, Shulman-esque way of doing things.
Let’s instead focus on the #NewVogue, a publication that boasted an impressive roster of British movers and shakers, from famed essayist Zadie Smith to Sadiq Khan, the first Muslim Mayor of London. Of the contributors to the first issue under his title, Enninful practically bragged about their diverse backgrounds, saying: “I hope you will be as gratified as I am to note how many of the amazing names featured on these pages didn’t necessarily begin their lives here… Regardless of where they were born or how they got here, however, they all share huge pride in their homeland, with an outlook that is pleasingly global.” So, the hashtag new Vogue’s M.O would be very British but very diverse – right? Nope.
The first issue was called the British issue, where creative Britons were celebrated in all their diverse, talented glory. It might have escaped the notice of some that this theme was for one issue only, not the entire new direction for British Vogue going forward. Fair enough. Yet I still think featuring a British cover star would have been a stronger, more uniting option. Not least because we have so many to choose from – from Jourdan Dunn to Daphne Guinness, Grayson Perry and Erin O’Connor. Style icons one and all in their own quirky, British quintessentialism.
“Be sure of this” said …read more
Source:: The Huffington Post – UK Tec